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At Ziiva, we offer more than a comprehensive, tailor-fit Learning Management System. We are always seeking ways to enrich your company culture and improve the online learning experience that you offer to your students, employees, customers, or users.


How an LMS helps you sell your content

Posted by susan reuter on Fri, Aug 18, 2017

Two people using Prosperity LMS to sell content

You’ve created the content. Now comes the next step—getting it online and selling. If you’re like most entrepreneurs, you dread getting bogged down with administrative tasks. 

And getting bogged down is easy. There’s always a meeting, a phone call, or a crisis. According to a survey from The Alternative Board, average entrepreneurs spend more than two thirds of their time working on day-to-day tasks and less than one third working on business goals and strategy.

A Learning Management System (LMS) helps you change this ratio and focus on what you do best—training. All you have to do is upload the content.

We’ve broken it down into five ways an LMS can help you sell: 

1. Gets your content online

Entrepreneur describes an LMS as a software platform that “delivers, manages, and tracks results, and generates reports for online courses and training programs.” 

This means your ideas, concepts, and content get online—fast. This allows you to reach more prospective students and train more people in more places. 

Whether you sell courses to 50-person startups or you manage certification training for 50,000 association members, an LMS helps you tackle that first step—getting your content organized and online. 

2. Offers flexible pricing

In addition to customizing the function of an LMS, many also allow you to customize the course pricing. This allows you to use the pricing system that makes sense for you. 

Do you offer a single course or test for one-time customers? Are you selling a six-month certification program where people log in regularly to complete assignments? Are you always flooded with inquiries in January? 

A flexible LMS, moreover, will charge you based on the pricing model you need, and the volume and behavior of your customers. You should not have to pay more for a program that’s designed to fit another business.

Here are some example pricing options:
  • Prepaid course codes
  • Pay-as-you-go
  • Base hosting fee + price per student
  • Support bundles
  • Packaged pricing bundles

3. Provides support for your customers

So you have your content online and you’ve chosen an LMS that works for your business. Now what?

Customers and potential students will have questions. Technical issues will arise. And in order to be successful, you’ll need the time and resources to quickly respond.

According to a 2016 Forrester survey, 63 percent of companies prioritized investing in new technology to improve customer experience. Your LMS can be this technology.

An LMS partner can handle the student support for you, saving you time and money. Many programs have built-in email clients to broadcast messages to students and potential customers. They can also automatically alert students about additional courses and approaching certification deadlines.

4. Collects valuable data

At each customer interaction, an LMS collects data. Did the student create an account, but fail to sign up for a class? Did a potential customer spend time researching your program, but abandon the shopping cart?

 This information gives insight about your students and potential customers. The students who create accounts but don’t add courses can become your prospect list—you already know they are interested. By tracking the learning performance, you can determine if the course needs updating. If you’re struggling for enrollments, you can reshape your content or remarket the course. 

eLearning Industry identifies five types of LMS data to extract:
  • Completion rates
  • Learner performance and progress
  • Assessment scores
  • Learner surveys
  • Peer-based feedback

5. Accommodates your business requirements

So what happens if you’re offering a certification program, but the requirements change? What if you have customers in different states with different requirements? 

Some LMSs can automatically track certifications that vary by state and industry—lifting the burden of compliance monitoring. These areas could include criminal records, credit checks, medical records, and professional licensing.

Using automated alert and email systems, an LMS can notify customers of these changes and impose deadlines for ensuring they are met. 



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Let's get started
If your goal is selling courses and content, an LMS may be the perfect tool to automate tedious administrative tasks, increasing your efficiency and success.

To help you get started, we have created a checklist to help you prioritize your needs and desires, so you can navigate the hundreds of LMS choices and find what fits you best. This checklist is intended to be personalized to YOU, not a particular LMS.

Get the LMS Checklist

Topics: lms, computer based training, e learning software, training, web based training





LMS Implementations: Four corporate learning lessons from NASCAR

Posted by susan reuter on Fri, Jul 30, 2010

Nascar, lms

The LMS is at the starting line, the crowd is pumped, the flag drops and it’s off to the races.

Hold on just a second.

Employee training shouldn’t be a street race. It’s not sound business to jump into the shiniest hot-rod in the parking lot, find a reasonably straight stretch of blacktop and go hurtling off into the night, racing to meet your corporate eLearning goals without any thought to what lurks around the corner.

It’s better to steal a page from NASCAR and take a more methodical, professional approach to training development. Figure out where you want to go, find out who’s going to be in your way, and use the best equipment you can to get across the line first.

Here are four lessons for employee development from the world of racing:

Know the course

Professional racers don’t show up at the track and hit the gas, first they study the ins and outs of the course. You need to do the same. How long will the training take? How many people will be involved? Have you scheduled your pit stops effectively? Are there any quirks you need to account for that are particular to this course?

Use the best tools and technology available

Even the driver who finishes last – or crashes and burns – is an elite member of their profession, the best of the best. Sure, raw talent, guts and luck are important, but the machines themselves play a crucial role in who wins and who loses. Does your learning management system meet the needs of your learners? Do you have the eLearning software and hardware to go the distance? Is it easy to handle? Does it give your pit crew the data it needs to make effective assessments?

Have a capable pit crew

There’s a crew of unsung heroes behind any driver. Without them, the wheels will come off – literally. When it comes to computer-based training, you need a strong pit crew, as well. From the course developer to the administrator to the trainer to the back-end IT muscle to the vendor support, every link in the chain must be able to participate as needed.

Have fun

Drivers love what they do. It’s more than a job to them, it’s who they are. That may be asking too much of someone doing compliance training, but that doesn’t mean training still can’t be fun (or at least not un-fun). Make sure your online training provides a positive user experience.

OK, with these lessons in mind, now it’s time to wave the green flag: Ready, set, learn!

Topics: lms, employee training, corporate learning, e learning software, learning management system, training development, employee development, computer based training, corporate e learning, online training





eLearning and Learning Management News & June Notes

Posted by susan reuter on Fri, Jul 02, 2010

Here is this month’s installment of recent e-learning-related blog posts and articles that are worth a second look:

Rule to create by

In 10 Rules to Create Engaging eLearning, Tom Kuhlman follows his own rules and provides an engaging, interesting and visually attractive post on his Rapid E-Learning Blog that provides excellent guidance on how to create an engaging, interesting and visually attractive eLearning courses. Of particular note is his first tip: Don’t Create the Course. “If the course isn’t tied to real performance improvements, it might not be worth building,” he writes.

Along the same lines, Cathy Moore recently posted a 5-part video series from her presentation at a May event organized by the UK eLearning Network. In her introduction to the series, titled “How to design eLearning that’s memorable and budget friendly,” she makes this (familiar) point: “Don’t create a course unless it’s really necessary and useful.”

Amen, Tom and Kathy, we’re with you on that one. Simply creating employee training courses to say you created courses is a recipe for failure. Having a clear, measurable goal of what you want to get out of your eLearning efforts is a must.

subhead: You must remember this

The eLearning Coach offers 20 Facts You Must Know About Working Memory. Why must you know these facts? Because need to understand the strengths and limitations of working memory in order to design effective computer-based training that “sticks” with your users.

It’s easy, really

Clark Quinn, in an opinion piece for eLearn Magazine, makes the case for better design of eLearning courses. His point: No matter what you may think, better design doesn’t take more time. Sure, he admits, incorporating best practices will take a little time initially, but in the long run it won’t take any more time than doing what you are doing now.

A Preference for web-based learning

Who prefers online training to traditional classrooms? Wal-Mart employees, for one. In an article by Associated Press reporting on the retail giant’s new program to allow employees to gain college credit from the online American Public University, Alicia Ledlie, Wal-Mart’s senior director for associate development, said nearly three-quarters of the company’s workers contacted in a survey said they preferred Web-based training to attending a local college.

The buzz on corporate learning and elearning tools only gets bigger, so if you don’t have time to track down all the relevant news yourself, stop on by and we’ll pass along what we found. Your suggestions are always welcome, of course, so please post a comment if there’s anything you want to share.

Topics: employee training, corporate learning, elearning tools, learning management systems, computer based training, web based training, online training





Training Development: Three keys to successful workplace training

Posted by susan reuter on Fri, Jun 18, 2010

 In some organizations, these two words can often be a cause for annoyance, irritation or even dread: Employee training.corporate training, lms

Regardless of your position – c-suite, cubical-dweller, call center, etc. – being herded into a windowless room for (yet another) slide show can be a real buzz kill.

 But it doesn’t have to be that way.

Continuing education is a major factor in the success of any organization, and most of your employees likely understand that.

So, what’s the problem? We believe there are three potential bottlenecks in the training development pipeline.

Sometimes its you

There are, of course, a number of factors inhibiting workplace learning, but with the right strategy and the right culture, these can be mitigated.

In terms of corporate learning strategy, here are some questions you need to ask: Do I have clearly crafted goals? Have I teased out the junk and focused on the meat of what I want my employees (or customers) to learn? Do I have a flexible system in place that provides on-demand, computer-based training options? Can I effectively measure the results of my efforts?

In terms of culture, does your organization do a good enough job promoting the virtues of workplace training? Do your employees understand how their training fits into the company’s overall strategy? Finally, are your employees excited about your brand? It’s one of those things that go hand in hand – people who are proud of what they do and look forward to solving challenges are also motivated learners.

Sometimes it’s them

While you can – and must – do everything you can to motivate your employees to learn, they also need to look within. As Shelley Gable points out in her blog post on Internet CE – “Motivate Yourself to Learn through Attention, Relevance, Confidence, and Satisfaction” – self-motivation is possible, and crucial.

In a related post, Gables makes yet another great point about how an individual can get the most out of their learning experience: Don’t try to multitask your way through it.

While there is some debate about the benefits and drawbacks multitasking out there, we believe employees – whether training in a classroom setting, in their spare time, or remotely via the Web – can get the most out of training by giving it their undivided attention, as opposed to texting, tweeting, checking fantasy baseball stats and then skipping back a few screens to search for what you already forgot.

Sometimes it’s the system

Your learning management system may be well-known in the industry, but does it do what you need? How easily can you adapt it to your specific requirements? How easy is the interface for end-users? Do you receive the kind of service and support you need to make it work for you?

If you go through the steps above to maximize your organization’s training efforts, you don’t want software to be a choke point, so look for a customizable, flexible, easy-to-use LMS that meets your needs.

Back in January, we posted a more in-depth blog entry about this specific issue, noting that choosing the right LMS can significantly affect “organizational benefits, ROI, and effectiveness of an organization’s training strategy and goals.”

The takeaway

A coherent training strategy and a culture of learning are essential to successful workplace learning. But so are motivated employees. And having the right software tools. Put all these things together and the sky’s the limit.

Topics: employee training, corporate learning, learning management system, training development, computer based training





Client profile: Prosperity LMS takes air ambulance company to new heights

Posted by susan reuter on Mon, May 17, 2010
Simple geography has always been a training challenge for Phoenix-based PHI Air Medical Group, which flies out of nearly 50 bases in 11 states.

The company, a full-service air ambulance provider that serves more than 30,000 patients each year, needs to ensure that its employees - nurses, paramedics, respiratory technicians and pilots - are not only current on their mandatory certification training, but also have the opportunity to increase their skills with programs that incorporate industry-wide best practices. Up until a couple years ago, that meant training coordinators assigned to each state had to travel extensively to run face-to-face sessions; in addition, employees sometimes had to travel up to three or four hours - on the company's dime - to attend a class. The situation was costing PHI Air Medical time and money.

Mike Harmon, PHI Air Medical's Manager of Clinical Education Standards, began looking at learning management systems as a possible way to provide web-based training for the company's geographically diverse staff.

Among the elearning software he looked at was Ziiva's Prosperity Corporate LMS, which had the features he needed - SCORM compliant, able to run detailed reports, strong customer support - at a very competitive price. "I was looking for something I could sell to administration," Harmon said. "Not knowing how much we would be able to save from an LMS, cost was a factor."

Since implementing Prosperity - first for medical staff, and then for pilots - PHI Air Medical has saved between $300,000 and $400,000 in training-related costs while increasing employee development opportunities available to its staff. The company also has been able to cut three days from what was once was a two-week, on-site new employee training program in Phoenix, which provides additional ongoing savings.

Harmon now has more than 125 courses available online through Prosperity - 13 recurring courses that employees take annually to maintain certification, 24 more courses specifically for new hires and many more for continuing education.

Harmon is also pleased with Ziiva's reporting capabilities and ability to randomize tests, which makes it easier for the company to maintain its certification from the Commission on Accreditation of Medical Transport Services (CAMTS).

Because of the nature of its business, PHI Air Medical still conducts some site-based training, but the company has been able to maximize the face-to-face sessions by having staff do much of the prep work online. "Adult education in the medical world is scenario-based problem solving," Harmon explained. "We use Ziiva to build base-level knowledge before (the site-based training) so trainers get to spend more time on problem-solving and critical-thinking programs."

The ease and availability of online learning has also allowed the company to provide remedial education for employees who may have previously been fired because it was cost-prohibitive to send them away for individual employee training.

Although Prosperity has its own course-creation program, Harmon was more familiar creating modules using Microsoft PowerPoint and Adobe Articulate, which Ziiva's learning management system can easily accommodate. He's uploaded a number of new and existing courses that way, as well as some training videos.

Now he's looking at using Prosperity's own tools for expanding the company's online offerings, including higher-level learning, more interactive courses and more. Harmon admits that, as satisfied as he is with Prosperity, he's still only scratching the surface of what it can do.

Overall, employee feedback has been positive.

"Pretty much every course they do has a course evaluation," Harmon said. "We've probably had between 80 and 90 percent approval - fours and fives (on a five-point scale) and even the watercooler talk about it is generally pretty positive."

Things have gone so well, in fact, that PHI Air Medical's parent company replaced the LMS it was using for a larger subsidiary that provides helicopter transport for the offshore oil and gas industry with Ziiva's system. In all, PHI, Inc., has about 2,600 employees.

Down the road, Harmon is looking at making some computer-based training available at a nominal fee to local fire departments and ambulance companies in areas served by PHI Air Medical. The courses can be used by these organizations for employee certification.

When asked what he liked best about Prosperity, Harmon said the price and the ability the software gave him to "advance education opportunities and knowledge level of my staff."


Topics: lms, employee training, e learning software, learning management system, employee development, computer based training, web based training